This shoot was a portrayal of young love, much inspired by the timely tale of Romeo and Juliet, two star crossed lovers from rival families forced to conceal their relationship.
Anna Sui’s lookbook of 2009, Levi’s “Go Forth” campaign and Rodarte’s Fall 2011 really inspired the style with a raw, layered bohemian look.
Invitation design was inspired by the mechanism of the “magic wallet.” I loved the concept of forming some sort of leave behind after the invitation was read and used. Menus followed the stationery suit with colors of gold, white and espresso.
The raw simplicity was transgressed through the table setting and into the centerpiece, which focused on an aesthetic of found, simple organic objects.
The florals were interlaced with our ombré wheat runner to add a bit of neutral color and detail. Hand dyed fabric repeated the color on the washing line in the background and further implemented the idea of a simple summer romance.
The shoot depicts simple style with symbolism of an intimate summer romance through stylized treatment of organic and overlooked items.
A lot of hard work went into this shoot and a big thanks to Jose Villa for shooting such amazing pictures for us :) You can see more pictures on the awesome blog of 100 layer cake too! Part 1 and Part 2